Privacy Policy

Effective Date: 02.10.24

At HelenaSips Wine Academy, your privacy is of utmost importance. This Privacy Policy explains how we collect, use, and share your personal data, in compliance with the General Data Protection Regulation (GDPR).

1. What Data We Collect

We may collect and process the following types of personal data:

  • Personal Information: Name, email address, payment details (e.g., credit card information), and other contact details provided during registration or payment.
  • Membership Information: Course enrollment, progress, and engagement data (e.g., videos watched, modules completed).
  • Purchase History: Information about products purchased via affiliate links, where available.
  • Marketing and Communication Preferences: Your preferences for receiving marketing from us and third parties.
  • Cookies and Tracking Information: Data collected through cookies and similar technologies, including IP addresses, device information, and browsing behaviour for analytics and advertising purposes (e.g., Facebook Pixel, Google Analytics, TikTok tracking).

2. How We Use Your Data

We process your personal data to:

  • Provide access to our courses and content.
  • Process payments and manage memberships.
  • Send transactional communications (e.g., payment confirmations) and marketing emails (e.g., newsletters, offers).
  • Monitor and improve the platform's performance and user experience.
  • Track your activity on the site for analytics and marketing purposes.
  • We may create profiles and lookalike audiences for customer acquisition and targeted advertising.

3. Data Sharing

We may share your data with:

  • Kajabi: Our platform provider for managing memberships, processing payments, sending emails, and hosting the site. Kajabi complies with GDPR and processes data using Standard Contractual Clauses (SCCs) for international transfers. Learn more about Kajabiā€™s data policies.
  • Payment Processors: Stripe, PayPal, Google Pay, Klarna, and other payment gateways for processing transactions.
  • Third-Party Affiliates: If you make a purchase through affiliate links, your data may be shared with these partners, subject to their privacy policies.
  • Analytics and Marketing Providers: Google Analytics, Facebook Pixel, and TikTok for tracking and advertising purposes.
  • Use of CAPTCHA: We use CAPTCHA services on our website to protect against spam and abuse. This service may collect personal data, including IP address and user behavior, for security purposes.

4. Cookies and Tracking

We use cookies to improve your experience, for essential site functionality, and for marketing purposes. You will be given the option to manage your cookie preferences via a consent banner. You can read more about our Cookie Policy [here].

5. User Rights

Under GDPR, you have the right to:

  • Access your data and request a copy.
  • Correct any inaccurate data.
  • Request deletion of your personal data (subject to certain legal obligations).
  • Object to or restrict how we process your data.
  • Withdraw your consent to marketing at any time.

To exercise these rights, please contact us at [email protected].

6. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law.

7. International Data Transfers

Since Kajabi and other service providers may process your data outside of the UK or EU, we ensure that all international data transfers are protected by Standard Contractual Clauses (SCCs) and other legal mechanisms to ensure your data is secure.

8. Changes to this Policy

We may update this policy periodically. Any significant changes will be communicated via email or through the platform.

9. Contact Us

For any questions or concerns regarding this policy, please contact us at [email protected].